"Even though we are able to tell cigarette smokers (snus) is a much better alternative, the product has tobacco, and tobacco has a stigma." Zyn also addresses FDAs push for products that doesnt attract kids.There's no evidence yet that young people are attracted to snuff, and Zyn purchasers have to be 21 rather than 18, which is the age requirement for e-cigarette purchases in most states

lake, edible ink, flavor, gum base, hypromellose, magnesium oxide, menthol, peppermint oil, polysorbate 80, sodium carbonate, starch, sucralose, titanium dioxide, xylitol Inactive ingredients (Original) each 2 mg piece contains:flavors, glycerin, gum base, sodium bicarbonate, sodium carbonate, sorbitol each 4 mg piece contains:D&C yellow #10, flavors, glycerin, gum base, sodium carbonate, sorbitol Inactive ingredients (Cinnamon Surge) each 2 mg piece contains:acacia, acesulfame potassium, carnauba wax, edible ink, gum base, hypromellose, magnesium oxide, menthol, natural and artificial cinnamon flavors, peppermint oil, polysorbate 80, sodium bicarbonate, sodium carbonate, sucralose, titanium dioxide, xylitol each 4 mg piece contains:acacia, acesulfame potassium, carnauba wax, D&C yellow #10 Al
ZYN Nicotine Strengths Learn about the range of different mg Strengths available in the ZYN Range
Psychiatry 17 , 17 (2019)