was kent a cigarette MICRONITE — Museum of Failure In the early 1950s, as

In the early 1950s, as medical research began linking cigarettes to lung cancer, tobacco companies scrambled to reassure the public. Kent Cigarettes, a brand owned by Lorillard, introduced its so called Micronite Filter Kent cigarettes, introduced in 1952 by the P. Lorillard Company, utilized a Micronite filter made primarily of crocidolite (blue asbestos), one of the most dangerous forms of the mineral. This marketing as Vintage KENT Reproduction Cigarettes Vintage Metal Sign 11.8x7.8 eBay Kent cigarette brand marketing in the Republic of Korea: the role of a pioneering image, flavour capsules and leader price promotions Tobacco Control

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